About Us — MixMarkt Rotterdam (formerly “Bogatir”)
Our story began in 2006, when Anatoly and Lyudmila Krigin acquired the Bogatir grocery store in the heart of Rotterdam.
Their idea was simple and personal: to create a place where people could find familiar products, enjoy the tastes they grew up with, and feel a little closer to home—even when living far away.
From the very beginning, the owners focused on quality, honesty, and a personal approach to every customer. The assortment was built around the real needs of the local community rather than standard retail practices. That is why the store gradually introduced products from Russia, Ukraine, Poland, the Baltic States, and other Eastern European countries.
Over the years, Bogatir became much more than a grocery store. It grew into a meeting place for the local community, where customers came not only for food but also for friendly advice and a welcoming atmosphere. Thanks to the trust and loyalty of its customers, the business continued to grow and expand its product range.
Today, the next generation is leading the business. The store is managed by their son, Vladimir, who continues the family tradition while developing the business for today’s customers through:
- the renewed MixMarkt Rotterdam brand;
- a modern and convenient online store;
- an expanded product range and improved customer service.
Although we have grown, our core values remain unchanged.
Quality products, reliability, and genuine respect for our customers continue to be the foundation of everything we do.
